5 tips for exceptional Facebook engagement

May 30, 2013

Every minute, 684,478 pieces of content are shared on Facebook . So the act of setting up a Facebook Page and publishing it for the world to see doesn’t automatically send customers running to engage with your brand. Engagement strategies should be tried and tested over a period of time.

Mari Smith of Social Media Examiner  offers these five factors that help contribute to exceptional Facebook engagement and measurable results:

  • Launch creative incentives
  • Post highly shareable content
  • Build a tight community
  • Have a quirky brand—for example, add humor and entertainment
  • Give your fans plenty of excellent content on a regular basis.

What do you think? Did you get some ideas for improving your own Facebook page growth and marketing efforts? Do share with me in the comments section below.




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