Thursday, August 26, 2010
Non-Smoking Generation: Spontaneous Combustion
Of all the anti-smoking ads that have made the rounds over the years, this Non-Smoking Generation anti-smoking tv commercial is one of the more stylish. With fiery, slo-mo action, the Swedish ad is accompanied by the mysterious yet hysterical lyrics, "I'm naked. I'm numb. I'm stupid. I'm staying. And if Cupid's got a gun, then he's shooting. His bang. You're my drug. We live it. Your drug. You need it. Reload."
The commercial lulls you into its morbid metaphor yet is actually a pleasure to watch. Over and over which, admittedly, is a bit twisted but the message is so perfectly delivered it's hard to turn away.
India has talent. We have some of the best minds. Be it directors, producers, editors, art directors or copywriters. But many non-profits do not take mass communication seriously. These days in India, NGO folks have raised self-aggrandizement to an art form.
Labels:
advertising,
health,
marketing,
psa,
tv commercial,
video,
weird
Monday, August 23, 2010
Malaria Hotspots: Swatting mosquitoes, Kung Fu style
To call attention to the malaria plight many Britons face as they travel, here’s martial arts-themed video that shows the importance of properly fighting off mosquitoes.
Malaria Hotspots employs humor to drive home its message: Malaria. It only takes one bite.
Labels:
health,
humor,
psa,
public service,
tv commercial,
UK,
video
Friday, August 20, 2010
Would you work for this man?
This jpeg is a viral marketer's dream.
It's being forwarded by all and sundry in India (and Indians across the world).
Why?
"Banchhod" means "sister f&$#er" in Hindi (for those who don’t understand Hindi).
In fact, his architecture and design firm, located near Symbiosis College, Pune, is a tourist attraction.
For better or worse, Mr Ravindra Banchhod of Pune is getting a lot of free publicity.
Wednesday, August 18, 2010
University of Copenhagen: Head Turner
Bar nerds, biotechnology is incomprehensible and boring to most high school students. However, this funny viral video by University of Copenhagen helps popularize the beauty and simplicity of science.
Hat tip to Dr Prashant Mangeshikar for sending me the link.
Labels:
advertising,
funny,
marketing,
technology,
video,
viral
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