Thursday, January 28, 2010
The Cassette: Projection
How do you you launch a new shoe store? A TV spot? A full-page newspaper ad? Wrong. A music video straight from the eighties would be more like it. Agency 1789 created this launch music video for "The Cassette", and online shoe store with a little help of a shoe, some projection of old aerobics videos and a retro tune. Quite lateral.
(via adland.tv)
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